Online-Marktplätze: Amazon hält Konkurrenz aus China auf Distanz

The market power of Amazon extends to the offline retail sector, according to ECC Cologne.

The established online retailers are currently facing competition, especially from Asia. However, according to survey data from ECC Cologne, Amazon remains the undisputed favorite among customers. The US company influences consumer behavior both online and offline.

Amazon beeinflusst das Einkaufsverhalten von Verbrauchern – und zwar online wie offline. Das geht aus dem achten „Trend Check Handel“ des ECC K&